開(kāi)會(huì)研究
實(shí)踐表明,早會(huì)經(jīng)營(yíng)是營(yíng)銷團(tuán)隊(duì)經(jīng)營(yíng)的重中之重,從早會(huì)的功用看,可以將早會(huì)辦成以下五個(gè)大會(huì):
激勵(lì)大會(huì)
我們知道,營(yíng)銷是從吃閉門羹開(kāi)始的。被客戶拒絕是家常便飯,每位營(yíng)銷人員都能碰到。早會(huì)可以消除營(yíng)銷人員對(duì)拒絕的懼怕心理。一是激勵(lì),早會(huì)上可以宣導(dǎo)團(tuán)隊(duì)的目標(biāo)及激勵(lì)點(diǎn),及時(shí)兌現(xiàn)營(yíng)銷人員達(dá)成目標(biāo)的獎(jiǎng)勵(lì),做到賞罰分明,調(diào)整營(yíng)銷人員的心態(tài),........... |